Events

Name CASS The Psychology of Survey Response
Organized by CASS Administrative Assistant
Where

Medical Research Council, London, UK

From 10.05.2010
To 12.05.2010
Description

This course examines survey questions from a psychological perspective. It describes the major psychological components of the response process, including comprehension of the questions, retrieval of information from memory, combining and supplementing information from memory through judgment and inference, and the reporting of an answer. It discusses several models of how respondents answer questions in surveys, reviews the relevant psychological and survey literatures, and traces out the implications of these theories and findings for survey practice, especially for the design of questionnaires.

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