Links (1889)
International Journal of Market Research
Link: http://www.mrs.org.uk/ijmr
More information:
Formerly known as the Journal of The Market Research Society See also: http://www.websm.org/main/baza/baza_links.php?vir=176 The International Journal of Market Research is a unique source of authoritative analysis in the multi-disciplinary fields of market and social research. It provides a forum for serious discussion and debate and acts as a vital databank for research theory and practice.
Data has been last edited on Feb 11 2013
Web survey bibliography
- Ideal and maximum length for a web survey; 2017; Revilla, M.; Ochoa, C.
- PC, phone or tablet? Use, preference and completion...; 2017; Brosnan, K.; Gruen, B.; Dolnicar, S.
- Device use in web surveys: The effect of differential...; 2016; Mavletova, A. M.; Couper, M. P.
- Gamification in market research: Increasing enjoyment...; 2015; Bailey, P.; Pritchard, G.; Kernohan, H.
- Can a non-probabilistic online panel achieve question...; 2015; Revilla, M.; Saris, W. E.; Loewe, G.; Ochoa, C.
- The best times to call in a mobile phone survey; 2015; Vicente, P.
- Yes-no answers versus check-all in self-administered...; 2015; Callegaro, M.; Henderson, V.; Murakami, M.; Tepman...
- Ideal participants in online market research: Lessons...; 2013; Heinze, A., Ferneley, E., Child, P.
- Identifying the real differences of opinion in social...; 2013; Pettit, A.
- Should the third reminder be sent? The role of survey...; 2013; Rao, K., Pennington, J.
- Book Review: Brand Together: How Co-creation Generates...; 2013; Wilson, Al.
- Digging deeper: using implicit tests to define consumers...; 2013; Riviere, P., Cuny, C., Allain, G., Vereijken, C.
- Conceptualising and evaluating experiences with brands...; 2013; Smith, S.
- From mixed-mode to multiple devices. Web surveys,...; 2013; Callegaro, M.
- Moving an established survey online – or not...; 2013; Barber, T., Chilvers, D., Kaul, S.
- A Smarter Way to Select Respondents for Surveys; 2012; Terhanian, G., Bremer, J.
- Coverage error in internet surveys Can fixed phones...; 2012; Vicente, P., Reis, E.
- The impact of two-stage highly interesting questions...; 2012; Hansen, J. M., Smith, S. M.
- Snap judgement polling; 2011; Anderson, K., Wright, M., Wheeler, M.
- Individual differences in motivation to participate...; 2011; Bruggen, E., Wetzels, M., de Ruyter, K., Schillewaert...
- Visiting item non-responses in internet survey data...; 2011; Albaum, G., Roster, C. A., Smith, S. M., Wiley, J....
- Capturing affective experiences using the SMS Experience...; 2011; Andrews, L., Russell-Bennett, R., Drennan, J.
- Online qualitative approaches: an appraisal; 2011; Parker, Ke.
- Machines that lean how to code open ended survey data...; 2010; Esuli, A., Sebastiani, F.
- Research into questionnaire design - A summary of...; 2010; Lietz, P.
- Effects of incentives and the Big Five personality...; 2009; Larson, A. J., Sachau, D. A.
- Using mobile phones for survey research A comparison...; 2009; Vicente, P., Reis, E., Santos, R.
- Media research: can technology replace interviews?; 2009; Windle, R.
- Prospects for mixed-mode data collection in cross-...; 2009; Eva, G., Jowell, R.
- Online audio group discussions: a comparison with...; 2009; Cheng, C. C., Krumwiede, D., Sheu, C.
- Forum - Research 2.0: engage or give up the ghost?; 2009; Oxley, M., Light, B.
- A hybrid online and offline approach to market measurement...; 2009; Cooke, M., Watkins, N., Moy, C.
- "Connected research" - How market research can get...; 2009; Schillewaert, N., De Ruyck, T., Verhaeghe, A.
- Join the research - participant-led open-ended questions...; 2008; Verhaeghe, A., De Ruyck, T., Schillewaert, N.
- Optimising the language of email survey invitations...; 2008; Moskowitz, H., Martin, B.
- Asking the age question in mail and online surveys; 2008; Gendall, P., Healey, B.
- Mixed mode: the only 'fitness' regime?; 2008; Blyth, B.
- The journal's 50th anniversary; 2008; Mouncey, P.
- Recruitment for online access panels; 2004; Goeritz, A.
- The impact of material incentives on response quantity...; 2004; Goeritz, A.
- Response order effects – how do people read?; 2003; Duffy, B.
- Human factors in business-to-business research over...; 2001; Culkin, N., Brown, Js., Fletcher, J.
- The record of internet-based opinion polls in predicting...; 2001; Taylor, H., Bremer, J., Overmeyer, C., Siegel, J....
- A Comparison Of Mail, Fax, And Web-Based Survey Methods...; 2000; Cobanoglu, C., Warde, B., Moreo, P. J.
- Comparing the response rate, response speed and response...; 1998; Tse, A. C. B.
- The Impact of Topic Interest on Mail Survey Response...; 1994; Martin, C.