Notice: the WebSM website has not been updated since the beginning of 2018.

Web Survey Bibliography

Title Computing Response Rates for Probability-Based Web Panels
Year 2009
Access date 04.11.2009

This paper builds and advances a previous publication on how to compute response me-trics for online panels (Callegaro & DiSogra, 2008). It starts by describing how multi-stage response rates are computed for probability-based web panels (recruitment, profile, and completion rate) and their use in a cumulative response rate calculation. Also dis-cussed is how to combine mixed mode recruitment methods in the computation of the recruitment rate. We then focus on standing panels that rely on continuous recruitment from multiple independent recruitment samples and introduce the concept of calculating response rates when multiple recruitment cohorts are involved. Finally, we present for-mulas for addressing panel attrition rates in both cross-sectional and longitudinal designs.

Access/Direct link

Homepage(abstract)/(full text)

Year of publication2009
Bibliographic typeConferences, workshops, tutorials, presentations
Full text availabilityFurther details