Web Survey Bibliography
Many survey organisations focus on the response rate as being the quality indicator for the impact of non-response bias. As a consequence, they implement a variety of measures to reduce non-response or to maintain response at some acceptable level. However, response rates alone are not good indicators of non-response bias. In general, higher response rates do not imply smaller non-response bias. The literature gives many examples of this (e.g., Groves and Peytcheva 2006, Keeter, Miller, Kohut, Groves and Presser 2000, Schouten 2004).
We introduce a number of concepts and an indicator to assess the similarity between the response and the sample of a survey. Such quality indicators, which we call R-indicators, may serve as counterparts to survey response rates and are primarily directed at evaluating the non-response bias. These indicators may facilitate analysis of survey response over time, between various fieldwork strategies or data collection modes. We apply the R-indicators to two practical examples.
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Web survey bibliography - Survey Methodology (15)
- Does the first impression count? Examining the effect of the welcome screen design on the response rate...; 2013; Haer, R., Meidert, N.
- Optimizing quality of response through adaptive survey designs; 2013; Schouten, B., Calinescu, M., Luiten, A.
- Survey Quality; 2012; Lyberg, L. E.
- Why one should incorporate the design weights when adjusting for unit nonresponse using response homogeneity...; 2012; Kott, P. S.
- Innovations in survey sampling design: Discussion of three contributions presented at the U.S. Census...; 2011; Opsomer, J.
- A Bayesian analysis of small area probabilities under a constraint; 2011; Nandram, B., Sayit, H.
- Adaptive network and spatial sampling; 2011; Thompson, S. K.
- Nonsampling errors in dual frame telephone surveys ; 2011; Brick, J. M., Flores Cervantes, I., Lee, S., Norman, G.
- The multidimensional integral business survey response model; 2010; Bavdaz, M.
- Statistical foundations of cell-phone surveys; 2010; Wolter, K., Smith, P., Blumberg, S. J.
- Indicators for the representativeness of survey response; 2009; Schouten, B., Cobben, F., Bethlehem, J.
- Respondent Incentives in a Multi-Mode Panel Survey: Cumulative Effects on Non-Response and Bias; 2008; Jaeckle, A., Lynn, P.
- Methodology in Our Madness; 2007; Lynn, P.
- Does weighting for nonresponse increase the variance of survey means?; 2005; Little, R. J., Vartivarian, S.
- Understanding the question-answer process; 2004; Bradburn, N. M.