Web Survey Bibliography
(a) Relevance & Research Question:
Due to the dropping penetration rate of landline telephones and a general decline in the willingness to participate in telephone surveys, data collection using online methods – especially online access panels – are becoming more popular all over the world. Though widely adopted among marketing researchers critics still fear that the new sampling methodology leads to biased results produced by a breed of survey-savvy volunteer respondents who are solely interested in monetary incentives and therefore cannot be compared to the general population. This study seeks to give in-depth insight into the personality of online panelists by analyzing their motives for joining the pool as well as their personality traits (Big Five, materialism).
(b) Methods & Data:
In a survey among 1,729 members of an Austrian online access panel participants were asked to answer standardized scales measuring materialism (Richins 1987) and the Big Five personality traits (Rammstedt & John 2005). In addition they had to name the reasons for joining the online panel. The data was then analyzed for its influence on participation behavior in the pool during the last 13 month.
(c) Results:
The results show that money is a relevant motive but not the dominating reason for becoming an online panel member. It is also found that psychographic characteristics have rather little influence on participation behavior within the panel.
(d) Added Value:
The use of personality traits to predict participation behavior in surveys in general and online panels in particular is virtually unknown in the literature. This study is the first that examines the influence of those factors in an online panel environment.
Conference Hompeage (abstract) / (presentation)
Web survey bibliography (4086)
- Should we use the progress bar in online surveys? A meta-analysis of experiments manipulating progress...; 2011; Callegaro, M., Yang, Y., Villar, A.
- From "Web Questions" to "Propensity Score Weighting": An Evaluation of Topics and...; 2011; Welker, M., Taddicken, M.
- Rich Profiles – Or: What's the problem with self-disclosure data?; 2011; Tress, F.
- Who are leaving our panel: panel attrition and personality traits; 2011; Marchand, M.
- Mobile Research Apps – Adding New Capabilities to Market Research; 2011; Rieber, D.
- The influence of personality traits and motives for joining on participation behavior in online panels...; 2011; Keusch, F.
- Asking sensitive questions in a recruitment interview for an online panel: the income question; 2011; Schaurer, I., Struminskaya, B., Kaczmirek, L., Bandilla, W.
- Speeders in Online Value Research: Cross-checking results of fast and slow respondents in two separate...; 2011; Beckers, T., Siegers, P., Kuntz, A.
- Effects of survey question clarity on data quality; 2011; Lenzner, T.
- Respondent Characteristics as Explanations for Uninformative Survey Response: Sources of Nondifferentiation...; 2011; Van Meurs, L., Klausch, L. T., Schoenbach, K.
- Snap judgement polling; 2011; Anderson, K., Wright, M., Wheeler, M.
- Individual differences in motivation to participate in online panels; 2011; Bruggen, E., Wetzels, M., de Ruyter, K., Schillewaert, N.
- Data Use: A systematic method for checking online questionnaires; 2011; Arbittier, J.
- Understanding the pros and cons of mixed-mode research; 2011; Mora, M.
- Visiting item non-responses in internet survey data collection; 2011; Albaum, G., Roster, C. A., Smith, S. M., Wiley, J. B.
- Why Web-assisted TDIs are a cost-effective qualitative methodology ; 2011; Donnelly, T.
- Capturing affective experiences using the SMS Experience Sampling (SMS-ES) method.; 2011; Andrews, L., Russell-Bennett, R., Drennan, J.
- Successful Prompting Methods on a Web-Based Survey; 2011; Venkataraman, L.
- Multi-Mode Survey Administration; 2011; Holder, T.
- Do’s and Don’ts of Developing Mixed Mode Surveys; 2011; Sanders, Ti.
- Mobile Survey Development Toolkit/Survey Framework; 2011; Rauch, M.
- Web based CATI on Amazon Elastic Compute Cloud and VirtualBox using queXS; 2011; Zammit, A.
- Survey Suite: Our "LOGIN & GO" Solution to Survey Research Needs; 2011; Lowden, M.
- A Dinosaur That Just Won't Die: A Return to Paper Surveys; 2011; Crandall, S., Crisafulli, T.
- Responses to Mail-Internet Mixed Mode Surveys: When Can we do Away with Paper Questionnaires?; 2011; Krebill-Prather, R.
- Web/Cloud Based CATI Using queXS; 2011; Zammit, A.
- When Referring to Mode, Is Expressed Preference the Same as Reality?; 2011; Denk, K.
- Developing Paradata Tools to Maximize Call Center Conversion Rates; 2011; Heinrich, T., Pittman, J., Abu, K.
- Incentives, Research-based Best Practices; 2011; Dykema, J.
- "But This is My Cell Phone!": A Qualitative Look at Practical Techniques for Gaining the...; 2011; George, J., Balok, T., Frasier, A. M.
- Developing and Implementing Adaptive Total Design (ATD); 2011; Carley-Baxter, L. R., Mitchell, S., Peytchev, A., Day, O.
- Three Era's of Survey Research; 2011; Groves, R. M.
- Creating Effective Designs for Mixed-Mode Surveys; 2011; Dillman, D. A.
- Research on Internet survey errors and control methods; 2011; Mingyue, F., Xicang, Z.
- Lösungsansätze gegen den Allgemeinarztmangel auf dem Land - Ergebnisse einer Online-Befragung unter Ä...; 2011; Steinhäuser, J., Annan, N. F., Roos, M., Szecsenyi, J., Joos, S.
- Partnership-Driven Resources to Improve and Enhance Research (PRIMER): A Survey of Community-Engaged...; 2011; Dolor, R. J., Greene, S. M., Thompson, E., Baldwin, L.-M., Neale, A. V.
- Question Comprehensibility and Satisficing Behavior in Web Surveys; 2011; Lenzner, T.
- Examination of a ’Web Mode Effect’. An Experimental Comparison of Web and Paper Based Surveys...; 2011; Shamshiri-Petersen, D., Clement, S. L.
- Conceptualizing Trust in Digital Environments: Health-e Skepticism: Trust in the Age of the Internet; 2011; Harris, A., Wyatt, S., Kelly, S.
- Some Researchers Do, Some Researchers Don’t: Reflections on Interdisciplinarity and Digital Social...; 2011; Pangbourne, K., Philip, L., Pignotti, E., Edwards, P.
- Internet & Learning: A Decade of Transformation in Learning Practices; 2011; Haythornthwaite, C., Andrews, R., Jones, C., de Castell, S., Goodfellow, R., Jewitt, C., Barton, D.
- Social Science Research Methods in Internet Time; 2011; Karpf, D. A.
- Quantifying Open-Ended Responses: Results from an Online Advertising Tracking Survey; 2011; Jacobe, A., Brewer, L., Vakalia, F., Turner, S., Marsh, S. M.
- Quality of responses to an open-ended question on a mixed-mode survey; 2011; Gibson, J., Vakalia, F., Turner, S.
- Open-ended questions in the context of temporary work research; 2011; Siponen, K.
- How do Respondents Perceive a Questionnaire? The Contribution of Open-ended Questions; 2011; Markou, E., Garnier, B.
- The Uses of Open-Ended Questions in Quantitative Surveys; 2011; Singer, E., Couper, M. P.
- Implementation, implementation, implementation: old and new options for putting surveys and experiments...; 2011; MacKerron, G.
- Weaving the Web into Personal Communication Networks: A Mobile Phone Based Study of Smartphone Users; 2011; Kobayashi, T., Boase, J.
- Agree-Disagree Response Format versus Importance Judgment; 2011; Krebs, D.