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Web Survey Bibliography

Title Mobile devices in a web panel: what are the results of adjusting questionnaires for smartphones and tablets
Year 2015
Access date 15.07.2015

The world of web panels drastically changed by the introduction of mobile devices capable of accessing web panels. This presentation will be about an experiment to see whether the use of an automated mobile questionnaire interface optimization (which uses a classical web interface for PC respondents and a mobile interface for mobile respondents) affects the data quality and survey satisfaction in a panel. Are these effects only for one or more types of questions or does it hold for the complete questionnaire? When these changes occur, will it be for PC users, mobile users or a combination of them?

Year of publication2015

Web survey bibliography - European survey research associaton conference 2015, ESRA, Reykjavik (36)