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Web Survey Bibliography

Title Does Personalized Feedback Increase Respondent Motivation?
Year 2015
Access date 17.07.2015

Web-surveys technically allow to feedback personal information to respondents based on their previous responses. This personalized feedback may not only be used for targeted follow-up questions, but we argue that returning personal information to respondents that they consider novel and important may also increase their interest in the survey. We implemented an experiment in the context of the Berlin Aging Study II providing graphical representation of respondents’ scores in a standardized personality test to a randomly allocated treatment group. We use self-reported and paradata to estimate the effect of the personalized feedback on respondents' motivation and behavior.

Year of publication2015
Bibliographic typeConferences, workshops, tutorials, presentations

Web survey bibliography - European survey research associaton conference 2015, ESRA, Reykjavik (36)