Web Survey Bibliography
Title From e-surveys to e-interviews: how to use technology to interact more intelligently with respondents
Author Loewe, G.
Source Technovate 2, 2004
Year 2004
Access date 05.05.2004
Abstract Presentation highlights:
It is difficult to find general principles in web survey design. Empirical research is critical to reveal best practices in the future. This presentation provides an additional approach to complement empirical findings. A specific definition of e-interviews serves as a reference data gathering method for e-surveys. The features of e-interviews are discussed, and a simple method to assess e-surveys against the proposed reference is presented. Finally, several current practices in online surveying are discussed in the light of the proposed methodology.
It is difficult to find general principles in web survey design. Empirical research is critical to reveal best practices in the future. This presentation provides an additional approach to complement empirical findings. A specific definition of e-interviews serves as a reference data gathering method for e-surveys. The features of e-interviews are discussed, and a simple method to assess e-surveys against the proposed reference is presented. Finally, several current practices in online surveying are discussed in the light of the proposed methodology.
Year of publication2004
Bibliographic typeConferences, workshops, tutorials, presentations
