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Authors (8941)


Babin, B. J.

Name:Babin, B. J.

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Barry J. Babin

Louisiana Tech University, Kent, OH, USA

Dr. Barry Babin holds a Max P. Watson, Jr. Endowed Professorship and is Head of the Department of Marketing and Analysis at Louisiana Tech University. He received his Ph.D. from Louisiana State University. His focus in scholarship centers on value as the key building block of business and pedagogical success.

Data has been last edited on Jan 23 2016